1976 re-branded the University of Otago's MBA programme. A strong visual identity was achieved with the use of alumni 'hero' images, large direct headings, a simple colour scheme and directional lines. The branding was then applied to posters, pull-up banners and brochures.

We choose a square concertina-folded format for the Part-Time brochure which was further differentiated from the usual prospectus format with the use of uncoated stock.

OtagoMBA OtagoMBA
  • Graphic Design
  • Logo Development